The DEMES statuettes in the Sports Sponsor category are intended to identify the sponsor who has carried out the project in the most interesting and best way, based on the principles of a professional sponsorship program. The success of a project, i.e. both the sponsor and the sponsored party, is determined not so much by the "size" of the sponsorship as by its quality and the effectiveness of PR activities and their long-term duration.
The Sports Sponsor category evaluates primarily the marketing aspect of sponsorship: creativity, effectiveness and quality of media message, expressed through:
- innovative character and concept of the project
- selection of the sponsoring entity - correlation with the image of the sponsor
- preparation of media strategy
- method of project implementation
- use of new technologies
- visualization
- degree of fulfillment of sponsorship objectives
- effectiveness of marketing and PR activities concerning the project
- development of the sponsored entity
- popularization of the discipline
- use of the image of the sponsored entity
Submit your candidate! Click here and fill in the form!
Please send the completed form to p.roszkowiak@sportwin.pl
Back
